The fine print.

Last updated: 11 July 2026

1. Who these terms are between

These terms are between Seven Legs Studio (ABN 78 831 021 986), based in Victoria, Australia ("Seven Legs Studio", "we", "us") and you, the person or business engaging us ("you", the "client").

Your agreement with us is made up of the proposal or quote we send you for your specific project or engagement, plus these terms, plus our Privacy Policy. If a proposal says something different from these terms, the proposal wins for that engagement.

By accepting a proposal, paying a deposit or instructing us to start work, you accept these terms.

2. Quotes, fees and GST

• Quotes and proposals are valid for 30 days unless stated otherwise.
• We are registered for GST. Prices are quoted exclusive of GST unless we state otherwise, and GST is added on invoices.
• Fees cover the scope described in your proposal. Work outside that scope is quoted separately before we do it - no surprise line items.
• Third-party costs (your ad spend, your hosting, domain registration, premium plugins, stock imagery, and similar) are separate from our fees and are your responsibility unless the proposal says otherwise.

3. Website projects - payment schedule

Website design and development projects are billed in three stages:

1. 50% deposit - payable before any work begins. This books your project in and covers discovery and design.
2. 30% on design sign-off - payable when you approve the design, before development starts.
3. 20% before launch - payable before the site goes live or is transferred to your hosting.

The site does not launch, and is not transferred to you or your hosting, until it has been paid for in full. The deposit is non-refundable once work has started, because it pays for work we've actually done.

4. Design sign-off and revisions

• The design stage includes up to two rounds of revisions. That's usually plenty. Further rounds are quoted as additional work at our standard rates.
• Your sign-off on the design is the green light for the build. Changes to an approved design during the build stage are quoted as additional work.
• Sign-off can be given by email - a simple "approved" is enough.

5. What we need from you

Projects move at the pace of the slowest party, so we need you to:

• provide content, images, logins and feedback when we ask for them, promptly and accurately;
• respond to approval requests within a reasonable time; and
• make sure you have the rights to any content you give us (see section 7).

If we're waiting on you for more than 30 days despite our follow-ups, we may put the project on hold. Amounts for stages already reached remain payable, and restarting a parked project may be subject to our availability and a restart fee if significant re-work is needed.

6. Ownership of your website

• Once your final invoice is paid in full, you own the website - the design and the site we built for you. We'll hand over everything you need.
• Until final payment is made, the website, its design and all work in progress remain the property of Seven Legs Studio.
• Anything you owned before the project (your logo, brand, copy, photos) stays yours throughout.
• Third-party components (themes, plugins, fonts, stock imagery) remain subject to their own licences, which we'll put in your name wherever possible.
• We keep the right to display the work in our portfolio, on our website and in our marketing. If you'd rather we didn't, tell us in writing and we'll take it down.

7. Content you give us

You're responsible for making sure any content you supply - text, images, video, trademarks, testimonials - is yours to use and doesn't infringe anyone else's rights or break any laws (including the Australian Consumer Law rules about misleading claims). If someone brings a claim against us because of content or instructions you provided, you agree to cover the reasonable costs and losses we incur as a result.

8. Ongoing services - SEO, Google Ads and Meta Ads

• Minimum term: 6 months. SEO and paid advertising take time to compound - a month or two proves nothing. The minimum term exists so the work has a fair chance to show results, and so we're both committed.
• After the minimum term, the engagement continues month to month.
• Either of us can end the engagement with 30 days' written notice, effective from the end of the minimum term or any time after it.
• If you end the engagement before the minimum term is up (other than for our material breach), the monthly fees for the remainder of the minimum term become payable.
• Monthly fees are invoiced in advance and are payable within 2 business days of the invoice being issued. If an invoice isn't paid within 2 business days, all work pauses until it is. Time lost to a payment pause doesn't extend the month you've paid for.
• If an invoice remains unpaid, we may recover reasonable debt collection and legal costs, and interest on overdue amounts at the rate set under section 2 of the Penalty Interest Rates Act 1983 (Vic).

9. Your ad accounts and ad spend

• Google Ads and Meta advertising accounts are set up in your name and owned by you. We work in them as an authorised manager. If we part ways, the accounts, their data and their history stay with you.
• All ad spend is paid by you directly to Google or Meta from a payment method you attach to your own account. We never hold or handle your advertising budget.
• Because the accounts and payment methods are yours, you're responsible for keeping them secure - strong passwords, two-factor authentication, and care with who else has access. To the maximum extent permitted by law, we are not liable for, and do not reimburse, ad spend or other losses caused by unauthorised access to your accounts, except to the extent the unauthorised access was caused by our own failure to secure access we control.
• Google and Meta change their platforms, policies and pricing constantly, and can suspend accounts or disapprove ads at their discretion. We'll work to resolve platform issues, but we're not liable for the platforms' own actions, outages or decisions.

10. No guaranteed results

We're good at what we do, and we'll always tell you honestly what we think is achievable. But no honest agency can guarantee:

• specific search engine rankings, or that rankings will improve within any timeframe;
• specific volumes of traffic, leads, enquiries or sales;
• specific returns on ad spend; or
• that search engines and ad platforms won't change their algorithms and policies in ways that affect results.

Anything we show you about expected performance is a good-faith estimate, not a promise. Nothing in this section limits your rights under the Australian Consumer Law (see section 14).

11. Hosting and domains

• You own your domain name and your hosting account, registered in your name, unless you choose to pay us to host your website for you as an additional service.
• If we host your site, hosting is provided through reputable third-party infrastructure. We'll take reasonable care but can't promise uninterrupted or fault-free service - no host can.
• If you stop hosting with us, we'll transfer the site to your new hosting once any outstanding invoices are paid. We'll always cooperate with a handover; we don't hold websites hostage.
• Unless agreed otherwise in writing, you're responsible for backups of your own data and content once a site is handed over.

12. Our team

We may engage trusted contractors and service providers to help deliver parts of our services. We remain responsible to you for the work, whoever helps us produce it.

13. Confidentiality

Each of us agrees to keep the other's confidential information confidential and to use it only for the purposes of the engagement. This doesn't apply to information that's already public or that must be disclosed by law.

14. Australian Consumer Law

Our services come with guarantees that cannot be excluded under the Australian Consumer Law. Nothing in these terms excludes, restricts or modifies any right or remedy you have under the Australian Consumer Law or any other law that can't be lawfully excluded.

Where the law allows us to limit our liability for a failure to comply with a consumer guarantee (for services not ordinarily acquired for personal, domestic or household use), our liability is limited, at our option, to supplying the services again or paying the cost of having the services supplied again.

15. Liability

• Neither of us is liable to the other for indirect or consequential loss, loss of profit, revenue, goodwill or business opportunity arising out of the engagement, to the maximum extent permitted by law.
• To the maximum extent permitted by law, our total aggregate liability in connection with an engagement is capped at the fees you paid us for that engagement in the 12 months before the claim arose. This cap excludes amounts you paid to third parties (such as ad spend paid to Google or Meta).
• Nothing in this section limits liability that cannot lawfully be limited, including under section 14.

16. Ending the agreement

• Either of us can end the agreement immediately by written notice if the other commits a material breach and doesn't fix it within 14 days of being asked in writing, or becomes insolvent.
• Website projects can be cancelled by you at any time in writing. If you cancel, you pay for the stages reached and work done to date; amounts already paid for completed stages aren't refunded, and section 6 governs who owns what.
• Ongoing services end as described in section 8.
• Ending the agreement doesn't affect amounts already owed, or the parts of these terms that by their nature continue (ownership, confidentiality, liability).

17. General

• These terms are governed by the laws of Victoria, Australia, and both parties submit to the courts there.
• If part of these terms turns out to be unenforceable, the rest still stands.
• Neither of us is liable for delays caused by things genuinely outside our control.
• We may update these terms from time to time. The version on this page applies to new engagements; material changes to an existing engagement will be notified to you with at least 30 days' notice.

18. Questions

If anything here is unclear, ask us before you sign anything: info@sevenlegsstudio.com